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March 25 2018
by Neel Desai, M.D.

Chithra Durgam, D.D.S. is a cosmetic dentist based in North Bergen, New Jersey (U.S.A.) and has her own private practice (Aesthetic Dental). She has extensive experience with fillings, oral surgery, root canal procedures, and children’s dentistry. She has over 17 years of private practice experience and has published several articles in multiple dental journals.

Dr. Durgam has always been a leading innovator in her healthcare space. Her office is completely digital including X-rays (digital X-rays emit 80% less radiation than regular X-rays), impressions, and laser technology. Patients are able to watch Netflix while they are receiving treatment.  She is also a leading provider of custom mouthguards for professional athletes. She provides esthetic mouthguards with custom detail which includes images and mascots given by the patient. She uses state of the art equipment offering 100 psi of pressure to get the exact dental anatomy. She also provides one hour whitening. The outstanding whitening results has garnered her a celebrity clientele. Her office provides the ultimate experience for patients and is a destination dental office which other dentists have come to tour to emulate themselves.

She also has been successful in using her knowledge of social media to promote her business. These efforts earned her national recognition and have even caught the recognition of successful entrepreneurs. She has been featured in 201 Magazine, Good New York, Fox 5 News NY, and in Gary Vaynerchuck’s book Crushing It: How Great Entrepreneurs and Influencers Use Social Media-And How You Can, Too.

Gary Vaynerchuk is a successful digital entrepreneur and social media expert. In his book he praised Dr. Durgam for her ability to accomplish the near impossible—making it fun to go to the dentist. Vaynerchuk wrote about how Dr. Durgam’s creative use of social media, as well as how keeping it entertaining and educational has allowed her practice to thrive. It is clear to see why patients and their families love Dr. Durgam after watching her hilarious and entertaining social media videos.

As she says on her musical.ly platform:

“I consider myself a storyteller. I like to tell stories through music. I enjoy hearing people tell me when they hear a song on the radio they instantly remembered my story.”

Dr. Durgam has expanded beyond short music videos to tell stories. She has also created some funny short video parodies to tell stories.

Here are a few of Dr. Durgam’s stories:

Aesthetic Dental Office Parody

Dr. Durgam’s Academy Award Acceptance Speech Parody

I Love Your Smile

Posting on Social Media

Aesthetic Dental Promotional Video

Dr. Durgam has clearly been successful in being a successful dentist, public speaker, healthcare entrepreneur, social media expert, and innovator. She is a pioneer in her medical space, and has mastered the art of connecting with her patients online, as well as face to face. It is with great pleasure we recognize Dr. Chithra Durgam as our Medical Influencer of the Week.

For more information:

Website:

Aesthetic Dental Website

Social Media:

Dr. Chithra Durgam Facebook

Dr. Chithra Durgam Instagram

Dr. Chithra Durgam LinkedIn

Dr. Chithra Durgam Pinterest

Dr. Chithra Durgam Snapchat

Dr. Chithra Durgam Twitter

Podcast Interviews:

Dr. Durgam interviewed on The Art of Winning Show Podcast

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